Include text links. Users will also become frustrated if they can't view content because of broken URLs. As the world is becoming more and more mobile and more searches will continue to be done on mobile devices, starting a mobile strategy today will greatly pay off in the future. I …

Many websites contain elements that inadvertently block search engines. If your website contains such an element, search engines won't be able to index your pages correctly. What other tips for evergreen content have been helpful for you? One of the latest Google algorithm updates focused on the profile of links …

One of the many objectives of Google is to differentiate between an artificial setup of backlinks (inbound links to one website from another) and natural link building. One of those is just getting the right information. It sees the same content word for word across two or more sites and …