Header tags are HTML elements (H1-H6) used to identify headings and subheadings within your content from other types of text (e.g., paragraph text). I suggest you read the bonus article, from an earlier edition of this article, posted at www. If you want search engines to be a consistent …

However, in 2016, after almost a quarter of a century, it closed down, and sadly, Eric Ward, the owner (it was essentially a one-man show), died the next year. Or maybe you link site A to B, B to C, C to D, and D to A. Help improve your …

Google will eventually find a way to neutralise this tactic. Outreach e-mails to influencers in your industry that ultimately link to you. Brighten up their lives with a giant hoodie from your favourite store. Learn Leapwing all the players in your business area. The internet is highly competitive. A local …

But it all begins with a well-designed, fully optimized website. Similarly, but to a much lesser extent, the loading speed of your web pages can serve as a ranking signal: For the most part, direct ranking signals are adequately published, and because the majority of them can be executed intentionally …